It's a weird time. Things are changing for nearly everyone whether you've had to begin working from home, shift your tour plans, build a home studio, make plans for a job hunt, or take your side hustle full time. But despite all this, where can you find opportunity?

We’ve all had to make incredible difficult decisions in this industry over the last few months. We’ve had to pivot our businesses and careers online, to relocate ourselves for family or jobs, or make decisions to leave a job at this point in time, and those choices can be gut wrenching in some instances. How do you even begin to make those decisions?

In the social media obsessed world of today, most of us start to focus on our followers on various platforms rather than connecting with our fans and audience by email.

But let me tell you this, while it’s important to create an amazing online presence, the dolla bills are in the email list, especially if you’re selling a product.

A virtual assistant can be key to helping you grow and scale your music career or your music business. By taking day-to-day and other routine tasks off your plate, you’ll have time to grow and scale your business, be productive in what you do, and leave particular tasks to the experts.

I’ve always been a book junkie, just like I’m a course hoarder, but now that I have no commute and can’t go anywhere but the grocery store, I’m digging into my books to learn, grow personally, and grow professionally.

So while we’re sitting at home wondering what the heck we’re going to do for the next month (or more), check out these books. Who knows, you might be rocking an online business soon too!

We’ve got a lot of time on our hands these days. Many of us are working from home or are unfortunately not working due to tour cancellations and business closures.

What are you doing with it? Are you taking advantage of the time to build your knowledge?

With so much uncertainty in the wold right now, and so many musicians out of work because of tour and show cancellations, many people don’t know where their next paycheck is going to come from or even when it will come. And it’s just started.

But with the advances we’ve had in technology and online business, there is a way to at least begin to mitigate the potential paycheck losses. Here are some ideas for artists and other professionals in the industry to hone their skills, get productive, and earn a little income online.

You’ve built your website and joined social media platforms, but now you’re stuck.

What platform do I use? How do I get followers? Why do I need to use social media?

Social media can be overwhelming: from the platform to choose to how to optimize your profile, gain followers, and effectively engage with your audience.

Last week we tackled marketing basics in Becoming a Musicpreneur: Marketing Basics, and now we’re going to take some of those strategies and apply them to your online presence.

Let’s take a look at developing your online presence to get your music, service, and products in front of your audience.